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Gigi bryant nike8/13/2023 ![]() ![]() “The first new shoe from the partnership, the Kobe 6 Protro ‘Mambacita Sweet 16’ will honor Gigi Bryant,” Nike said in a statement. Styled in “Gigi’s” black and white “Mamba Ballers” team uniform colors, with gold accents, that shoe was originally produced just before last the last contract expired and was never officially released. “Nike donating 100% of the net proceeds yearly for Gianna’s shoes to our Mamba and Mambacita Sports Foundation (M&MSF).”Īccording to Nike, the first release from the renewed partnership could arrive as soon as May 1, which would have been Gianna Bryant’s 16th birthday. “With this new partnership, fans will soon be able to have access to Kobe and Gigi Nike product for years to come,” Vanessa Bryant said. ![]() Nike says it hopes to provide young athletes access to youth sports, with several global initiatives planned to honor Bryant’s legacy. During the 2019-20 season, 102 of the 322 total players competing in the league’s restart in the Orlando bubble wore a Kobe sneaker. The previous contract ended in April 2021 after Vanessa was reportedly seeking a “lifetime” contract, similar to the ones LeBron James and Michael Jordan have.Īccording to Nike, nearly 20% of NBA players have worn a Nike Kobe sneaker for at least one game since Bryant’s death along with his daughter, Gianna, and seven others in a January 2020 helicopter crash near Calabasas. Vanessa Bryant previously said she was parting ways with Nike over money and shoe availability issues. “I am so proud that my husband’s shoes are still the most worn by players on NBA courts and that the demand for his shoes remain so desired by his fans around the world.” “We’re excited to announce our partnership with Nike is going to continue!” Vanessa Bryant, Bryant’s widow, wrote in an Instagram post. The news comes nearly a year after Kobe Bryant’s initial endorsement deal with Nike expired. Pairs are expected to retail for $180 and should release via SNKRS.Kobe Bryant’s estate has reached a new long-term contract with Nike to continue producing footwear and apparel from Bryant’s Zoom Kobe series, Vanessa Bryant and Nike announced on Thursday. No release details for the Nike Kobe 6 Protro “Mambacita” have been announced, but it’s likely the pair will drop soon - May 1 marks what would have been Gigi’s 16th birthday, making it a fitting date for her commemorative kicks to launch. The foundation is committed to underserved boys and girls in sports, and Vanessa says she and Nike will work to build a new youth basketball center in Southern California. ![]() The sneakers switch out familiar yellow and purple Lakers colors for the same black and gold used for Bryant’s Mamba Sports Academy, which was renamed Mamba and Mambacita Sports Foundation after the tragic death of the two Bryants.Īs Vanessa mentioned in her statement announcing the renewed Kobe contract, 100 percent of the proceeds from the “Mambacita” sneakers - and all future Kobe products - will be donated to the Mamba and Mambacita Sports Foundation. Nearly a year later, the Nike Kobe 6 Protro “Mambacita” has re-emerged with official imagery, suggesting a release date is imminent. I do not know how someone else has their hands on shoes I designed in honor of my daughter Gigi and we don't. Nike has not sent any of these pairs to me and my girls. “The Mambacita shoes were not approved to be made in the first place. ![]() She designed the shoe in honor of her late daughter Gianna “Gigi” Bryant, who also passed in the helicopter crash that took Kobe’s life.Ī change of heart (and contract) - “I wanted to be sold to honor my daughter with ALL of the proceeds benefiting our Mamba Mambacita Sports Foundation, but I did not re-sign the Nike contract and decided not to sell these shoes,” Vanessa had said on Instagram at the time. The first release under the renewed relationship will be the Nike Kobe 6 Protro “Mambacita,” an unreleased sneaker that made its rounds on resale sites last year much to the dismay of Vanessa. In March, however, Nike announced that it had reached a deal with the Bryant estate to continue the late basketball player’s line of sneakers and apparel. Between a lackluster partnership offer and the unapproved production of new Kobe sneakers, Bryant’s widow hadn’t been too happy with the brand. Nike has had a complicated relationship with Kobe Bryant’s estate since the basketball player’s unexpected passing. ![]()
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